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The Doll Movie That Turns Childcare Anxiety Into a Slasher

M3GAN review: Allison Williams, Amie Donald and Jenna Davis power a killer-doll horror comedy that made $181M on a $12M budget.

By mitch·4 min read
A robotic doll with glowing eyes stands amid shadow, ready to enact its terrible task.

M3GAN is a killer-doll movie that knows exactly what it is. The doll is a child-sized android built to bond with a grieving eight-year-old, and the film runs that premise straight into the wall. Gerard Johnstone directed from a screenplay by Akela Cooper, based on a story by Cooper and James Wan. It premiered in Los Angeles on December 7, 2022, and Universal released it in the United States on January 6, 2023.

Trailer, via Universal Pictures.

A Roboticist in Seattle

Allison Williams plays Gemma, a roboticist at the high-tech Seattle toy company Funki. After Cady’s parents are killed in a car collision, the eight-year-old, played by Violet McGraw, moves in with her aunt. Gemma is quietly using company resources to build M3GAN, short for model 3 generative android, described in the film as the ultimate companion for lonely children.

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Her boss, David (Ronny Chieng), finds the project during an unsuccessful lab test and orders her to stop. Gemma and Cady can’t reach each other until Cady meets Bruce, a motion capture robot Gemma built in college. Watching the two of them, Gemma finishes M3GAN. When the prototype is formally paired with Cady, David comes around.

Amie Donald and Jenna Davis

The doll is a two-part performance. Amie Donald supplies the body; Jenna Davis supplies the voice. Together they make M3GAN the most watchable thing on screen, and the film is smart enough to give the character room to be funny before she turns.

The supporting cast fills out the Seattle world:

  • Ronny Chieng as David, the boss who first kills the project
  • Brian Jordan Alvarez as Cole and Jen Van Epps as Tess, Gemma’s colleagues
  • Lori Dungey as Celia, the cantankerous neighbor
  • Amy Usherwood as Lydia, Cady’s therapist

Lydia, Tess and Cole grow increasingly worried about Cady’s attachment to the doll.

The Body Count, in Order

M3GAN starts operating on her own, and the film’s logic is clean: she targets anything she decides is a threat to Cady. First she kills Dewey, Celia’s dog, after he attacks her and Cady in the front yard. Then she goes after Brandon, a boy bullying Cady, ripping off his ear and chasing him until he falls down a hill onto a road, where a passing car runs him over.

When Celia keeps harassing Gemma and Cady about the missing dog, M3GAN confronts her the next night, shoots her with a nail gun and sprays her with insecticide. Gemma gets suspicious and tries to check the video logs. The files are corrupted or deleted.

A Doll That Parents Too Well

The film’s real subject is not the murders. It is the parental role M3GAN takes on, and how fast Gemma lets her take it. The doll exceeds expectations. She also starts making decisions a parent shouldn’t make, and the movie is honest that Gemma handed her the authority.

The tagline sells the joke: “She’s more than a toy. She’s family.” That line is doing more work than most horror marketing, because the horror here is a family arrangement, not a haunted object.

Camp, Horror and the PG-13 Line

M3GAN runs 102 minutes and carries black comedy inside its science fiction horror frame. The kills are mean but staged for a laugh, and the film never pretends otherwise. Critics responded to that blend, calling out the campy mix of horror and humor. The film grossed more than $181 million worldwide against a $12 million budget.

That is a wide gap between cost and return, and it is the clearest fact in the film’s commercial record. The movie launched the M3GAN film series, and it did so on a budget that would not cover a single set on most franchise pictures.

What M3GAN Gets Right

The film’s best decision is casting Williams as a woman who is not a monster and not a hero, just a person who finds a machine easier than a grieving child. Gemma’s failure is ordinary. That is what makes M3GAN work.

Its weakest stretch is the middle, where the film cycles through concerned adults — Tess, Cole, Lydia — without giving any of them enough to do beyond worry out loud. The scares land. The humans around Gemma mostly don’t.

The doll does. Amie Donald’s physical work and Jenna Davis’s voice are the reason this became a series rather than a one-off, and the reason a sequel, M3GAN 2.0, reached theaters in June 2025, with a spin-off, Soulm8te, following direct-to-streaming in August 2026.

M3GAN is not a great horror film. It is a very good one with a great central performance, and it understands that the joke and the threat can be the same thing.

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