Krispy Kreme is bringing back the Original Glazed Blueberry Flavored Donut, and the chain is doing its best to avoid explaining why two blueberry donuts exist at once. The summery doughnut returns to stores through September 20, 2026, and the company is promoting the return with a discount offer. The deal is available at participating locations across the US.
What Is the Original Glazed Blueberry Donut?
The new donut is a yeast ring donut made with blueberry-flavored dough. It gets covered in Original Glaze. The donut was first introduced earlier this summer, according to the brand’s own coverage.
The donut’s name is where things start to get tricky. The Blueberry Glazed Donut, the older item, was a regular yeast donut with a blueberry-flavored glaze. It is a different product, but the names look enough alike that a customer might walk out with the wrong one.
The Promo Code Is Just ‘BLUEBERRY’
Krispy Kreme is offering a deal to mark the return. A dozen Original Glazed Blueberry Flavored Donuts costs $5 when you buy any dozen at regular price at participating locations across the US. The deal has limits. In person, customers can get two discounted dozens. Online, the discount applies to one dozen through the Krispy Kreme app or website, with the promo code “BLUEBERRY” entered at checkout.
That code is the kind of joke that only a donut chain could make. The promo code is literally the word for the fruit. It is the kind of detail that makes a casual observer laugh and then wonder if anyone at the company has ever heard of marketing.
How to Get the Deal
The in-person route is simple. Buy a dozen at regular price, then add a dozen Original Glazed Blueberry Flavored Donuts to the cart. The second dozen drops to $5.
The online route requires the promo code. Enter “BLUEBERRY” at checkout to get one dozen of the blueberry-flavored donuts at the discounted price. The online limit applies to one dozen, not two.
Both routes are limited to two discounted dozens in person and to one discounted dozen online.
The Return Date and the Discount Window
The Original Glazed Blueberry Flavored Donut returns through September 20, 2026.
| Item | Price | Limit |
|---|---|---|
| Original Glazed Blueberry Flavored Donut (dozen) | $5 | 2 in person, 1 online |
| Any dozen at regular price | Full price | None stated |
The discount applies to any dozen at regular price. That means customers can mix and match. Buy a dozen glazed donuts at full price, then add a dozen blueberry-flavored ones for $5.
The Blueberry Glazed Donut
The Blueberry Glazed Donut was a regular yeast donut with a blueberry-flavored glaze. The older product was reviewed by the brand’s coverage in 2018.
The new donut is different. The dough itself carries the blueberry flavor, not the glaze. The confusion is built into the name. Anyone who walked into a store and asked for the blueberry donut would need to specify which one they meant.
The Promo Code’s Limits
“The deal is limited to two discounted dozens in person and to one discounted dozen online.”
That is the official limit, and it applies to both the in-person and online paths. The company is not making this easy to remember.
The promo code “BLUEBERRY” is the clearest sign yet that Krispy Kreme is not fully on top of this situation. A better code would have involved the word “flavored” or the word “glazed.” Instead, the company chose the simplest possible word for the fruit.
What We Make of It
The whole thing reads as a comedy of corporate confusion. Krispy Kreme has two blueberry donuts, and they cannot seem to keep them straight. The promo code is the cherry on top. It is the kind of detail that makes a casual observer laugh and then wonder if anyone at the company has ever heard of marketing.
The deal is live now. The donut is back. The promo code is “BLUEBERRY.” If you want a dozen at $5, the math is simple: buy the other dozen first.
The question of whether anyone at Krispy Kreme has ever heard of marketing remains open.
Source material: “Original Glazed Blueberry Donuts are Back at Krispy Kreme Through September 20, 2026,” Brand Eating.
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