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The 2015 rom-com where a woman hides her looks from the man who once knew her at her worst

She Was Pretty (2015), the MBC rom-com with Hwang Jung-eum and Park Seo-joon, reviewed: its identity swap, magazine office, ratings and what holds up.

By mitch·6 min read
A man sits alone in a dim apartment, his expression worn and humbled.

She Was Pretty arrived on MBC in the fall of 2015 with a premise built on the oldest trick in romantic comedy: the case of mistaken identity. Kim Hye-jin was a rich, beautiful girl. Ji Sung-joon was a self-conscious boy. They meet again as adults, and neither recognizes what the other has become. What follows is a sixteen-episode drama that turned that simple reversal into one of the year’s bigger hits, both in South Korea and abroad.

Trailer, via MBCdrama.

The Reversal at the Center

The show’s engine is a swap. Hye-jin (Hwang Jung-eum) grew up beautiful and wealthy, then watched her family’s publishing company go bankrupt. She emerged from those hardships with freckles and curly hair, the perfect features of her childhood gone. Sung-joon (Park Seo-joon) went the other direction. He was an unattractive boy with low self-esteem who grew into a handsome, successful editor.

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When the two meet as adults, Sung-joon does not recognize Hye-jin. Ashamed to face her first love and ruin whatever image he still holds of her, she asks her attractive best friend Ha-ri (Go Joon-hee) to appear in her place. That single decision drives the rest of the series.

The Most Magazine and Its Deputy Chief

The complication is professional. Hye-jin gets assigned to work at The Most, a fashion magazine publishing office, where Sung-joon happens to be deputy chief editor. He mistreats and belittles her for her clumsy nature, never knowing she is the childhood friend he is looking for.

This is where She Was Pretty does its sharpest work. The office setting is not decoration. It puts the two leads in the same room every day under the worst possible terms, and it forces the audience to watch Sung-joon be cruel to the woman he claims to be searching for. The show understands that the funniest version of a misunderstanding is the one that keeps hurting someone.

Ha-ri, meanwhile, keeps meeting Sung-joon and soon develops feelings for him. That is the second trap the story sets for itself, and it pays off because Ha-ri is not written as a villain. She is a friend who took a favor too far.

Shin-hyuk, the Friend in the Office

Choi Si-won plays Kim Shin-hyuk, the co-worker who becomes Hye-jin’s good friend at The Most and then falls in love with her. He is the third point of the triangle, and he works because he arrives after the audience already knows how badly Hye-jin needs someone in her corner.

The supporting cast fills out the magazine office and the world around it. Go Joon-hee plays Min Ha-ri. Shin Dong-mi plays Cha Joo-young, Ahn Se-ha plays Kim Poong-ho, and Kang Soo Jin plays Joo A-reum. Shin Hae-sun appears as Han Sul, Park Yu-hwan as Kim Joon-woo, Cha Jung-won as Jung Sun-min, Bae Min-jung as Lee Kyung and Im Se-joo as Eun-young. A romantic comedy lives or dies on its supporting players, and this one has enough of them to keep the middle episodes moving.

What the Ratings Say

She Was Pretty was a hit at home and abroad, especially in China. It peaked at an 18.4% rating domestically. That number matters for what it tells us about the show’s reach, not for what it tells us about its quality.

The series ran sixteen episodes across one season, airing Wednesdays and Thursdays at 22:00 KST. It premiered September 16, 2015 and ended November 11, 2015. Jo Sung-hee created it for MBC. Its published audience score sits at 8.3 out of 10 across 983 votes.

Where the Story Lands

As Sung-joon gets to know Hye-jin better, he realizes there is more to the clumsy, freckle-faced girl than he first thought. It strikes him how much she reminds him of his childhood friend. That is the turn the whole series is built toward, and it arrives the way it should: not through a confession, but through recognition that the person in front of him has been the answer all along.

The show is described as a romantic comedy based on a true story. That claim is doing less work than it sounds like. The premise is a fairy tale of reversed fortunes, and the pleasure is in watching two people circle each other while one of them refuses to say the obvious thing.

Hwang Jung-eum and Park Seo-joon

The series rests on its two leads, and both carry the load. Hwang Jung-eum has to play a woman who is ashamed of how she looks, competent enough to hold a magazine job, and sharp enough to know she is lying to the man she loves. Park Seo-joon has to play a man who is genuinely unkind to an employee and still make the audience want him to end up with her. That is a harder assignment than it looks, and the show never lets him off the hook for it.

The comedy comes from the gap between what Sung-joon sees and what is true. The drama comes from how long Hye-jin lets that gap stand. Sixteen episodes is enough room to stretch that premise thin, and She Was Pretty does stretch it. But the cast keeps the thing watchable even when the plot is marking time.

What Actually Holds Up

The false-identity premise is not new, and the show does not pretend otherwise. Its value is in execution. The office politics at The Most give the romance a structure, the supporting cast gives it texture, and the reversal of fortunes gives it a theme that is more than a gimmick. Hye-jin’s arc is about whether she can be seen as she is, and the show takes that question seriously enough to make the answer feel earned.

The weakness is pacing. The middle stretch leans on the same misunderstanding for too long, and Ha-ri’s feelings for Sung-joon add a complication the story does not always know what to do with. The show is at its best when it lets Hye-jin and Sung-joon share a scene as themselves, and at its weakest when it keeps them apart for the sake of another episode.

A romantic comedy, based on a true story, about two past acquaintances who meet again after they’ve gone through a reversal of fortunes and appearances, set against the backdrop of a fashion magazine’s publishing office.

That description is accurate, and it also points at the limitation. The show is built on a single clever idea, and it spends sixteen episodes wringing that idea for everything it has. When the idea works, the result is genuinely charming. When it does not, the show is coasting on the chemistry of its leads.

The Score

She Was Pretty earns its reputation as one of the more durable Korean romantic comedies of its era. It peaked at an 18.4% domestic rating and found a large audience in China, and those numbers reflect a show that knew exactly what it was and who it was for. The reversal of fortunes between Hye-jin and Sung-joon is a clean hook. The magazine office gives it a setting with real friction. The cast, led by Hwang Jung-eum and Park Seo-joon, sells the premise even when the writing stalls.

It is not a perfect series. The middle episodes repeat themselves, and the love triangle with Shin-hyuk and Ha-ri does not always justify its screen time. But the show’s central question, whether someone can be loved for who they actually are rather than who they used to be, is answered with more care than the premise requires. That is what separates She Was Pretty from the pile of identity-swap romances that came before and after it.

Key facts

  • Title: She Was Pretty (Korean: 그녀는 예뻤다)
  • Network: MBC
  • Creator: Jo Sung-hee
  • Run: 1 season, 16 episodes
  • First aired: September 16, 2015
  • Last aired: November 11, 2015
  • Time slot: Wednesdays and Thursdays, 22:00 KST
  • Peak domestic rating: 18.4%
  • Published audience score: 8.3/10 (983 votes)
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