A limited-edition Halloween-themed ramen from Cup Noodles transforms into a crimson color when it is prepared, accompanied by an odd collectible.
A new Hot Garlic Chicken flavor, inspired by the classic creature of the night, has arrived as Cup Noodles Vampire Noodles. It is being sold exclusively at Walmart stores across the country, but only for a limited time.
The Ramen That Turns Red
The noodles turn a blood-red color when hot water is poured over them, according to Cup Noodles. The dish pairs hot garlic flavor with savory chicken umami, and the company says the hue comes from natural beet coloring.
Priscila Stanton, who serves as Senior Vice President of Marketing at Nissin Foods, described the product as a seasonal surprise.
“Halloween is the perfect moment to create something unexpected, and Vampire Noodles does exactly that,” Stanton said.
“The blood-red transformation and bold hot garlic flavor turn an everyday meal into a memorable Halloween experience. We’re giving fans a surprising new way to celebrate the season with Cup Noodles.”
The Price and Where to Buy It
Beginning September 24, Cup Noodles Vampire Noodles will be sold exclusively at Walmart stores across the country for $1.18, with stock limited to what’s on hand.
This limited edition has settled at its usual price point. What stands out is that it is exclusive to Walmart — a national launch tied to a single retailer.
The Casket Nobody Expected
Cup Noodles didn’t stop at the ramen. The brand partnered with Titan Casket, a direct-to-consumer casket company, to produce a custom coffin that draws on both Vampire Noodles and traditional vampire imagery.
Across the lid of the casket sits a Cup Noodles logo and a blood-drip design, rendered in deep maroon high-gloss finish. Inside, the head panel carries the embroidered phrase “IT’S TO DIE FOR”, set against black crushed velvet.
Where other food promotions come with giveaways tied to the launch, this item carries no such limit. It stands ready for sale on its own, starting September 24, priced at $3,999, through Titan Casket.
How to Win It
The brand has opened up a contest on its Instagram and TikTok pages, where followers can enter for a shot at taking home the custom casket.
The casket is not an exclusive prize given to a select few by luck alone. Every entrant gets a shot at it, even if the odds are not stated.
Key Facts
- Ramen: Cup Noodles Vampire Noodles, Hot Garlic Chicken flavor
- Price: $1.18 each, exclusively at Walmart
- Casket: Custom Vampire Noodles casket from Titan Casket
- Casket price: $3,999
- Release date: September 24
- Where to buy: Walmart stores nationwide while supplies last
Titan Casket offers the casket for sale, and Cup Noodles is running the contest on its Instagram and TikTok pages.
The casket’s price tag is the kind of number that makes headlines on its own. At $3,999, it sits far outside the realm of impulse buys. It is a statement item, a collector’s piece, and a conversation starter.
It remains unclear whether anyone would willingly settle into a bowl of red noodles within a space shaped like a coffin.
What has emerged is a marketing push that sits somewhere between a snack promotion and a cultural stunt. Rather than drawing a sigh of relief, it actually earns a laugh, and it lands at precisely the moment when people everywhere are searching for something to discuss.
The noodles are on sale right away. The casket is on sale right away. And the sweepstakes has started right away.
Source material: “Cup Noodles launches blood-red “Vampire Noodles” with matching $3,999 casket,” Dexerto.
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