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How to Add a Website Tag to a Shop on OpenStreetMap

A beginner's guide to editing OpenStreetMap: add a website tag to a local shop or amenity in under 15 minutes.

By mitch·7 min read
A laptop displaying OpenStreetMap editing tools, with a city street map visible on the screen.

A fresh tutorial has surfaced, and it invites users to perform a straightforward action: attach a website tag to a local shop or amenity within OpenStreetMap. What sets it apart is its framing: it presents the assignment as a quest, replete with numbered steps, key presses, and an exuberant finish.

Within 15 minutes, this guide aims to deliver a tangible result. You will attach an official website label to a local spot. Once done, that addition will feed into scores of free tools built on OpenStreetMap data, assisting people across the globe. The objective may be modest — merely affixing a website reference — yet the effect is real: places with such labels become far simpler to look up for additional information, including phone numbers, operating times, and email contacts.

The Reason Behind the Website Tag

The guide covers the importance of the website tag. Almost every official site contains details such as a place’s telephone number, operating hours, email address, and other tags. Including a website tag makes all of that information accessible. It serves as an excellent starting point for newcomers to editing.

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The guide treats the assignment as an opening step. After acquiring a website tag, further modifications become possible. The writer offers a personal account: they included 66 new website tags within Seattle’s Wallingford neighborhood across one changeset.

Setting Up Your Account and Editor

The lesson starts at the beginning, with a free OSM account needed first, including confirmation of your email address. Next up is JOSM, the Java OSM editor app, a strong tool for searching through and changing OSM data, even though simpler editors built right into the browser do exist. The lesson points to JOSM specifically because of its plugins, which speed up and simplify the editing process.

The JOSM program operates on your own computer and comes in at roughly 365 MB. You first obtain it, then launch it. Instructions for using it appear within the tutorial, covering both Windows and Mac systems, along with key presses shown for each kind of machine.

Downloading and Filtering Your Data

Your next move should be grabbing OSM data for your specific area of interest, or AOI. The guide covers the steps involved in doing so.

  • Press Ctrl+Shift+↓ (or ⌘+Shift+↓ on Mac) to open the Download dialog
  • Determine your AOI, somewhere you are familiar with, no larger than a few city blocks
  • Locate your AOI on the map, panning with ctrl+click dragging and zooming by scrolling
  • Click and drag to create a box around your AOI
  • Click ⬇️ Download. If this fails, your AOI was probably too large. Choose a smaller AOI and try again

After the initial selection step, the next move is to narrow down the list to shops and amenities that do not carry a website tag. The tutorial points you toward the Filter panel found on the right-hand side of the screen. To start the filtering, click the + icon to bring up the Filter dialog, then paste the given search string directly into the Search string text field. That search string appears as follows:

name= ((amenity= “addr:housenumber”=) | shop=) -website= -“contact:website”=

To narrow down what you see to just the right spots in your AOI, start by clicking the Submit filter button. Then go to the Filter panel and check E while unchecking H, and finally check I. That will leave you looking at only the relevant places.

Installing the Website Wizard Plugin

At the center of the tutorial sits the Website Wizard plugin, which finds official websites on its own. To get it going, hit F12 (or ⌘+, on a Mac) to bring up JOSM’s Preferences window. After that, click the 🧩 puzzle piece icon on the left side to reach the Plugins config.

Look through the plugin list for 🌐 WebsiteWizard and mark its box before clicking OK to put it in place. The lesson’s instructions mention that ctrl+z (⌘+z on Mac) works to undo errors.

Searching for the Official Website

Once the plugin is set up, the process moves along without trouble. Hit the 🌐 button on the left edge of the display to bring up the 🌐 Website Wizard panel on the right. Enter your AOI’s city or neighborhood into the Search Prefix box, then select a shop or amenity within your AOI.

Open DuckDuckGo in your default browser by clicking Search, with the query autofilled as the Search Prefix plus the location’s name. The tutorial warns against using social media profiles, review sites, or business aggregators. When in doubt, don’ where it’s used. Should an official website not turn up, return to the earlier steps 3 through 5 and try a different location.

To complete this step, enter the URL from the official website into the Website URL text field and then click Save. The tutorial points out that you can always reverse the action by pressing ctrl+z.

Uploading Your Changes

Before you can upload your changes, you must press Ctrl+Shift+↑ (or ⌘+Shift+↑ on Mac) to bring up the Upload dialog. Then, add a brief comment in the text field labeled Provide a brief comment… by typing Add website to shops and amenities.

Choose the survey from the menu marked Specify the data source…, and then press Upload Changes. That action launches OSM within your web browser, where you supply your OSM login details and hit Log In. After that, you confirm by clicking Authorize, giving JOSM permission to establish the changeset on your behalf.

The lesson closes on a note of celebration. You’ve just improved OSM for all who use it.

What Comes Next

The tutorial lays out multiple routes ahead. One option is to persist and attach a website label to every location within your AOI. Another approach involves adjusting the filter so it displays only places that carry a website label yet lack a phone label, then adding the phone label after checking details from the website.

Getting the word out about OSM and Website Wizard is something the writer promotes. There are more than 1 million shops just in the United States. That means a huge number of places still need to be added to the map, which will take a great deal of help from other people.

The tutorial’s closing message is optimistic. No matter what you do next, feel proud for pushing OSM a little closer toward becoming the world’s greatest map. That is a fitting note for a piece that turned a 15-minute task into a moment of celebration.

You’ve just improved OSM a little bit for everybody, and you also got a peek at some of the neat things you can do with JOSM and OSM data.

Step Action
1 Sign up for a free OSM account and confirm your email
2 Download and run JOSM
3 Download OSM data for your AOI
4 Filter for shops and amenities without a website tag
5 Install the Website Wizard plugin
6 Search for the official website
7 Upload your changeset

A mundane edit becomes a mini-adventure here, with the numbered steps, the key presses, and the celebratory conclusion combining into a fun learning experience. This gentle introduction to OSM editing actually works.

The guide does not offer anything new, yet it gets the job done well. It takes apart a complicated process and gives plain directions at each step along the way. The Website Wizard plugin hunts down official websites on its own, and the tutorial makes using it simple.

Room for improvement exists. The tutorial presumes readers will trust the search results it produces. It instructs them not to rely on social media or review sites, yet it fails to explain how to confirm a website beyond simply stating “when in doubt, don’t use it.”. That warning is fair enough, but it still leaves some judgment up to the user.

The tutorial keeps its promise. Adding a website tag to a shop takes under 15 minutes, and the whole process feels truly rewarding. Anyone who has wanted to contribute to OSM but wasn’t sure how to begin should read it.

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