Imax says Christopher Nolan’s The Odyssey is helping it close more deals with theater chains around the world.
Speaking at the Goldman Sachs Communacopia + Technology Conference on Wednesday, Imax CFO Natasha Fernandes told investors that the film’s success has become a “proof point about our business and about the future of our business.”
“I’m sure they’ve taken note of how The Odyssey was released, and how Nolan graciously leaned into Imax,” Fernandes said.
The Box Office Run
The Odyssey, a theatrical release shot entirely with Imax cameras, has grossed $1.6 billion in theaters worldwide. It has become the highest-grossing Imax release of all time, making $457 million across Imax screens globally to date.
Imax 70mm screenings for the film have earned a cumulative $66 million worldwide. The company has added more dates in Nolan’s preferred format.
New Deals in Play
The film’s performance has opened doors for Imax executives.
“There’s many deals coming into play right now, like opportunities for second screens or higher capacity,” Fernandes told investors.
The Odyssey is also expected to help the giant screen pioneer expand into new international markets and deepen movie partnerships with Hollywood studios and streamers.
Beyond One Blockbuster
Imax is also riding the success of Marvel-Sony’s Spider-Man: Brand New Day, which has made $1.55 billion to date and counting.
The company says Dune: Part Three is also heading to Imax 70mm theaters. That has allowed early ticket sales four months in advance of the wider theatrical rollout, the same pattern that played out for The Odyssey and Spider-Man: Brand New Day.
Anne Globe, chief marketing officer at Imax, said the company is seeing the payoff in audience growth.
“We’re seeing that brand growth and we’re seeing our fan base expand and continue to be excited about what’s being offered in Imax,” Globe argued during the investors conference appearance.
A Highly Valued Asset
Fernandes made the case for Imax’s standing in the industry.
“We occupy a unique position in the entertainment industry,” she said, citing the company’s connections with filmmakers and studios along with its global reach.
That comment comes after Imax saw its share price rise in May 2026 amid Wall Street chatter about the company being up for sale and in early-stage talks with possible suitors.
The Imax Advantage
Fernandes said the company’s position gives it leverage across the entertainment business. She pointed to:
- Imax’s connections with filmmakers and studios
- Its global reach
- Its status as what she called a highly valued asset
Source: hollywoodreporter.com
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